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Dear Lois Magazine
Morning Sketching 2023
Digital Illustration Series
A design exploration revival of “Morning Sketching” where a new environmental illustration is created each morning using the digital application ProCreate. Design focus includes using a set color palette, combing geometric and organic shapes and experimenting with new media techniques.
Follow along with daily progress at Morning Sketching.
See related series Geometric Gig Posters for comissioned designs.
Disciplines:
Digital Illustration, Design Layout, Texture & Line Exploration, ProCreateClient:
Personal ProjectWebsite:
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French Girl
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Dear Lois Magazine
Geometric Gig Posters
Art Direction & Digital Illustration
Working and collaborating with other creative artists is a joy of mine. For this ongoing poster series I experimented using geometric shapes, bright textures, simple lines and timeless typography to create postmodern inspired designs that showcase each musician’s style.
The Geometric Gig Poster series is an extension of an experimental daily digital illustration project that I am currently working on. See more designs at Morning Sketching 2023.
Disciplines:
Art Direction, Illustration, Typography, ProCreateClient:
Music Poster Series
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French Girl
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Dear Lois Magazine
NYX Cosmetics
Environmental and Display Design
NYX Professional Makeup is an American cosmetics company that is a subsidiary of L’Oréal. The company was founded in Los Angeles by Toni Ko in 1999. It was named after Nyx, the Greek goddess of the night. NYX Professional Makeup is certified and acknowledged by PETA as a cruelty-free brand, and they offer a wide range of vegan-friendly products. NYX products are sold in over 70 countries at thousands of retailers, ranging from specialty beauty and fashion stores to freestanding shops and the brand’s corporate website. (Wikipedia)
During my time with NYX I worked with their lovely team to co-create display and environmental designs. The company focuses on diversity and inclusion through makeup and self-expression. The Epic Wear campaign features edgy graphics that emulate tattoo design and have a long-lasting life.
Disciplines:
Environmental Design, Window Display, Display Design, Visual MarketingClient:
NYX Cosmetics and Loreal
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French Girl
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Dear Lois Magazine
Jay’s Garage
Logo and Signage Design
Jay’s Garage is a unique automotive shop in the heart of Ballard, Seattle. Co-owners Jay and Austin contacted me with the need for an updated bright and shiny sign to hang on the nearby Ballard Bridge. The goal was to quickly to catch the driver’s eye while commanding attention. The garage had a simple black and white typographical logo and sign which I used as a starting point. The inspiration logos that Austin provided showed strong letters and yellow and black color pallets. For the redesigned options I used fonts that echoed the impact of the reference logos and a similar color pallet. For continuity, I utilized the same typeface from the original sign for the informational copy. Once the clients chose their favorite logo I designed the signage, provided alternate color options, and created a brand guide as reference for optimal design.
Disciplines:
Logo Design, Signage, Branding Design, Logo Exploration, Typography, Creative DirectionClient:
Jay's GaragePress:
Website:
Jay’s Garage Logo Update
The Inspiration
Presented Logo Options
Final Logo, Signage & Branding Guide
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French Girl
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Dear Lois Magazine
Zulily
Brights for Baby Web Campaign
Zulily is an American e-commerce company headquartered in Seattle that sells clothing, toys, and home products. Their target audience is young and tech-savvy mothers on the lookout for unique brands and products for their children.
For this project I was asked to create a custom font for their special online event Brights for Baby. The creative font is based on the brand’s main typeface, Futura. Layering bright blocks of color throughout the design and onto product photographs creates a modern cheerfulness that appeals to Zulily’s client base. A sense of glee and optimism is achieved in these children’s nurseries as they enjoy their brightly colored clothes and accessories.
Disciplines:
Web Design, Graphic Design, Typography, BrandingClient:
ZulilyWebsites:
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Vintage Truck Portraits
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San Fermo
Veelo
Instructional Graphics
Veelo is an interactive online application designed to help businesses grow. Veelo provides a platform created to guide company sales teams. This includes virtual coaching, sales content management, and better prospect engagement.
Disciplines:
Art Direction, Illustration, DesignClient:
VeeloWebsite:
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The Vestibule
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Vintage Truck Portraits
Stay Sexy
Planned Parenthood Fundraiser
Featuring local and traveling artists, the Stay Sexy fundraiser provided financial support for Planned Parenthood in 2017 when it was losing governmental funding. My friend Lanka DeSilva and I hatched the idea of the fundraiser as a means to take positive political action around an issue we felt passionate about.
With our friends Hillary Allison and Chris Atherly, we planned the volunteer-driven event, which took place at LO-FI Performance Space and raised nearly $5,000 for the organization. As the fundraiser’s visual designer, I created the event branding, including collateral such as posters, handbills, and digital marking materials.
Disciplines:
Art Direction, Typography, Event Branding, Print Design, Social Media, Creative LeadPress:
Websites:
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New York Short Film Festival
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TCS World Travel
French Girl
Product Label Design
French Girl Organic creates luxurious products for everyday self-care with high-quality ingredients that are sustainable for the planet and also their producers.
I was approached to help flesh out a previously designed label template for their popular botanical products, which have been featured in fashion magazines and are sold online and through retailers such as Madewell and Anthropologie. The owner of the company wanted a simplified design using CoCo Channel’s typographical treatment as inspiration. We worked together to create classic but current labels for the company.
Disciplines:
Typography, Product Label Design, Branding, Package DesignClient:
French Girl OrganicsPress:
Websites:
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Velouria
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Midsummer Night’s Dream
Velouria
Window Display & Gallery Show
Velouria is a small Seattle boutique and gallery chock-full of US and Canadian-made goods. Their pieces are made by folks who are dedicated to beauty, quality, and sustainability.
In February and March of 2016 the wonderful ladies of Velouria and I collaborated to create a window display featuring my Morning Sketching illustration collection. The installation consisted of two parts. First, we decided on five black-and-white sketches to feature as blown-up backdrops providing wallpaper for their display mannequins. Then I implemented hand-painted designs across the front window panels to create a multilayered aesthetic. Inside the shop, Morning Sketching drawings were exhibited, and a reception was held during Pioneer Square’s First Thursday Art Walk (in conjunction with local jewelry artist Angela Delarmente’s beautiful jewelry). To create an evolving design, we followed up the February installation with added color elements in March that complemented Velouria’s new spring clothing lines.
Disciplines:
Environmental Design, Illustration, Window Display, Gallery ShowClient:
Velouria Boutique & GalleryWebsite:
The Black & White Phase
Gallery Show
Springtime Color Updates
Details